Startup Support
Could we be a great back-oriented company without providing great support? Relax The Back is North America's largest specialty retailer of ergonomic and comfort products - and we want to stay that way. Support of our franchisees is essential to achieving this goal. And over the past 20 years, we've developed a system that is proven to create consistent results.
Location Assistance. How does one go about finding the right location for a store? Our development team helps you through the process by offering you and your real estate broker guidance as you scout locations in your area.
On-Site Training. We send a member of our Operations Team for a one-week on-site training visit to help you and your store perform as effectively as possible starting on the day you open. Your Operations Representative will come for the first five days of your soft opening, and then again for your grand opening. We will assist in the setup, merchandising and staff training of your store. Your Operations Representative will provide ongoing consultation and support on ways to build your business.
Merchandise Support Our Merchandising Team will guide you in developing initial inventory, one of the most daunting tasks for franchisees. We will provide you with on-site training and guidance in Visual Merchandising to make your store the polished retail environment you deserve.
Mentor Program. We know the value in having a mentor. That's why you will be assigned an experienced franchisee to be your mentor, as geographically close to your location as possible. With a knowledgeable peer nearby, you will see the extraordinary benefits a close ally can offer.
Before your own store opens, we ask that you spend four days working with your mentor in his or her store. You will receive hands-on training in human resources, operations, inventory management, point-of-sale system, marketing, merchandising, finance, and accounting.
You can do it. Our support system takes the fear out of starting your own franchise. Click here to take the next step.
